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In today’s tumultuous trading landscape, consumer goods companies are contending with soaring inflation, the threat of a looming recession, supply chain disruptions, and increased sustainability standards. Alongside these external factors, consumer behavior is unpredictable and ever-changing – with pinched purse strings and heightened climate consciousness impacting their brand and product choices. A growing number of shoppers are making the switch to private label brands; forcing CPG companies to up their game when it comes to product transparency and the battle to regain consumer confidence.
With such a difficult and uncertain road ahead for CPG brands, the Centric Software specialists have identified five key challenges facing the consumer goods industry – along with effective solutions to tackle them:
And finally, how to achieve all this with the help of next-generation digital solutions!Get the Report
Give us 60 minutes and see how our comprehensive, out-of-the-box solutions streamline business operations, improve communication and increase margins and profits.