Go-to-market meetings are essential for presenting the product offer to all sales and field teams so they can understand line plans, give input and, in turn, sell. The lengthy and tedious process of preparing product designs, colors, materials, product features, pricing and other product details for presentation at go-to-market meetings is long, laborious and centered around limited displays of physical prototypes. It is impossible to pivot information to view it from different perspectives, what-if and track changes in real time. Meeting outputs are noted by hand and can be difficult or impossible to execute.
Gather central & regional merchandising teams, country/channel/regional managers, sales staff, product developers and more to pare down early stage collections to final stage.
Make decisions based on information from multiple systems such as PLM, ERP, demand planning, PIM and more…
Assort collections in multiple ways simultaneously to drive good decision making. Focus on work, not technology with a highly visual, easy to use, flexible, industry-driven interface.
Save time on go-to-market preparation, meetings and follow-up to meet deadlines by cutting out non-value added work.
Give teams the information they need to give product and collection input, rolled up in real time for fast execution.
Work online or in person. Create dynamic, printable reports to share remotely, drive meetings and follow up with decision-making contributors.
The Centric VIP Merchandising Board is part of Centric Visual Innovation Platform (Centric VIP), a collection of highly visual, configurable, user-friendly digital boards for different stages of the go-to-market process. Click on each board to learn more!
VIP Concept Board
Sandbox with Structure: Intuitive, user-friendly ideas board where merchandising and design teams can visually add products, inspirations and product ideas to create collection structures.
VIP Buying Board for Retail
Revolutionize Retail & Wholesale Buys: Define global offers and assortment strategy, then conduct wholesale and retail buying sessions online to develop regional buys by channel/store/zone and more.