November 10, 2025
Clarks Boosts Efficiency and Global Agility with Centric PLM and Centric Planning
Pioneering footwear brand launches Centric PLM and Centric Planning as its globalization expansion platform
CAMPBELL, Calif., November 11, 2025 – Centric Software® is pleased to announce that global footwear brand Clarks has gone live with Centric Product Lifecycle Management (Centric PLM™) and Centric Planning™, marking a major step forward in Clarks’ digital transformation journey. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, comply, buy, make, price, allocate, assort, market, sell and replenish fashion, luxury, footwear, outdoor, home, cosmetics & personal care products as well as multi-category retail, to achieve strategic and operational digital transformation goals.
Clarks was founded by two brothers in 1825 in Somerset, England, launching a shoemaking legacy that has since produced over 22,000 styles and reached over 100 global markets. Today, Clarks is an international brand that combines timeless craftsmanship with modern comfort technologies. The company connects with consumers through a mix of retail stores, wholesale partners, franchise operations and digital channels.
Celebrating its 200th anniversary this year, Clarks has successfully implemented Centric PLM, purpose-built for the footwear industry to streamline end-to-end product development, meeting high standards for innovation and execution at Clarks. Centric PLM provides a unified platform for managing product data, driving faster iteration and greater visibility throughout the development cycle.
“Clarks is building the digital infrastructure for a highly agile, insight-driven business,” says Fabrice Canonge, CEO of Centric Software. “By connecting data throughout the product lifecycle, they’re replacing silos with real-time visibility to empower faster, smarter decisions at every stage. We’re proud to enable their next phase of growth.”
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Clarks (www.clarks.com)
Clarks, based in Somerset, England, has been at the forefront of innovative shoemaking since its foundation in 1825, when brothers James and Cyrus Clark made a slipper from sheepskin cut-offs. At the time it was ground- breaking: a combination of invention and craftsmanship that’s remained at the heart of what the brand does now. In the Clarks archive of more than 22,000 pairs are shoes that have sparked revolutions and defined generations. From the original Clarks Desert Boot, first designed by Nathan Clark and launched in 1950, to the iconic Wallabee, each design has an instantly recognisable signature that makes it unmistakably Clarks. Clarks is a global business operating retail, wholesale, franchise, and online channels in over 100 markets.
Centric Software® (centricsoftware.com)
From its headquarters in Silicon Valley, Centric Software provides an innovative and AI-enabled product concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. As experts in fashion, luxury, footwear, outdoor, home, food & beverage, cosmetics & personal care, consumer electronics as well as multi-category retail, Centric Software delivers best-of-breed solutions to plan, design, develop, source, comply, buy, make, price, allocate, sell and replenish products.
Centric PLM™, the leading PLM solution for fashion, outdoor, footwear and private label, optimizes product execution from ideation to development, sourcing and manufacture, realizing up to 50% improvement in productivity and a 60% decrease in time to market.
Centric Planning & Pricing™, a cloud-native solution powered by Centric AI that unifies planning, pricing and inventory optimization, enabling retailers and brands to increase sell-through, improve margins and optimize inventory efficiency from pre-season through in-season execution.
Centric Market Intelligence™ is an AI-driven platform delivering insights into consumer trends, competitor offers and pricing to boost competitively and get closer to the consumer, driving up to a 12% increase in average initial price point.
Centric Visual Boards™ pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers, dramatically decreasing assortment development cycle time.
Centric PXM™, AI-powered product experience management (PXM) encompasses PIM, DAM, content syndication and digital shelf analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins.
Centric Software’s market-driven solutions have the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition, appearing regularly in world-leading analyst reports and research.