CAMPBELL, Calif., January 21, 2020 – K-BOXING, the leading Chinese menswear company, has selected Centric Software®’s Product Lifecycle Management (PLM) solution. Centric Software provides the most innovative enterprise solutions to fashion, retail, footwear, outdoor, luxury and consumer goods companies to achieve strategic and operational digital transformation goals.
Founded in 1980, K-BOXING is a leading menswear brand in China. K-BOXING is headquartered in Shanghai and focuses on business and casual men’s clothing, with jackets as its core product category. By 2016, K-BOXING had been selected as one of ‘China’s 500 Most Valuable Brands’ for 13 consecutive years. K-BOXING has more than 2,000 branded stores across China.
K-BOXING decided to invest in menswear PLM to effectively compete with international and domestic companies who are stepping up digitalization across product development, manufacturing, supply chains and marketing.
“The information flow within our enterprise has never been smooth. Product sales data was not being fed back to the design and research departments in time, making it difficult to implement a quick-response research and development model,” says Hong Boming, CEO of K-BOXING. “As the wave of digitalization rolls in, K-BOXING must keep up the pace and embrace the future.”
“Centric PLM is the consistent choice for many famous brands in China and across the world,” says Hong Boming. “The flow between our existing research and development, supply chain and sales systems will be opened up through our PLM project to lay a solid digital foundation for K-BOXING. Many impossibilities can be made possible with the help of Centric PLM.”
Centric PLM is expected to digitalize K-BOXING’s product research and development department, promote more efficient cross-departmental collaboration, improve the accuracy of product introductions to meet market demand and reduce the risks of commercial decision-making.
Hong Boming, CEO of K-BOXING, concludes, “In today’s market, digitalization is the weapon for future competitiveness that K-BOXING needs to forge. Promoting the process of digitalization will be our unswerving strategy for the next few years.”
“We are very proud to announce that K-BOXING is our fiftieth partner in China,” says Chris Groves, President and CEO of Centric Software. “K-BOXING is determined to implement a total digital transformation, and we are delighted to work with them to create a strong foundation for competitive growth.”
K-BOXING was founded in 1980 in Yinglin, Jinjiang, and is headquartered in Shanghai. The company’s emphasis is on the Chinese business and casual men’s clothing market with jackets being its core product category.
K-BOXING now has more than 2,000 brand stores with a unified product image and standardized management. By 2016, K-BOXING had been selected as one of “China’s 500 Most Valuable Brands” for 13 consecutive years, and had won the title of China’s No.1 brand of menswear for many years.
Centric Software (www.centricsoftware.com)
From its headquarters in Silicon Valley, Centric Software provides a Digital Transformation Platform for the most prestigious names in fashion, retail, footwear, luxury, outdoor and consumer goods. Centric’s flagship Product Lifecycle Management (PLM) platform, Centric 8, delivers enterprise-class merchandise planning, product development, sourcing, quality and collection management functionality tailored for fast-moving consumer industries. Centric SMB provides innovative PLM technology and key industry learnings for emerging brands. Centric Visual Innovation Platform (VIP) offers a fully visual, transformative experience via large touch-screens and mobile devices, revolutionizing group decision making and creative collaboration while dramatically condensing time to market and product innovation. Centric Software is majority-owned by Dassault Systèmes (Euronext Paris: #13065, DSY.PA), the world leader in 3D design software, 3D Digital Mock Up and PLM solutions.
Centric Software has received multiple industry awards and recognition, including being named by Red Herring to its Top 100 Global list in 2013, 2015 and 2016. Centric also received various excellence awards from Frost & Sullivan in 2012, 2016 and 2018.
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