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May 28th, 2025

Centric Software Unveils AI-Powered Product Concept-to-Commercialization Integrated Platform at NRF Asia

Empowering consumer goods brands, retailers and manufacturers to navigate disruption with agility, speed and precision

CAMPBELL, Calif., May 29, 2025 – Centric Software® is pleased to announce that, for the second year in a row, it will be showcasing its latest innovations at NRF 2025: Retail’s Big Show Asia Pacific, June 3 – 5 at the Sands Expo and Convention Centre in Singapore. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, buy, make, price, allocate, sell and replenish products such as fashion, luxury, footwear, outdoor, home, food & beverage and cosmetics & personal care as well as multi-category retail to achieve strategic and operational digital transformation goals.

Centric Software’s flagship product lifecycle management platform, Centric PLM™ integrates with Centric Planning™, Centric Pricing & Inventory™, Centric Market Intelligence™, Centric Visual Boards™ and Centric PXM™. All Centric Software AI-infused solutions target the unique challenges faced by the retail sector to deliver comprehensive, data-driven decision-making.

 Across Asia, retail is undergoing seismic shifts. Tariffs, fluctuating costs, global conflict and tightening regulations are reshaping sourcing strategies, merchandising, compliance and profitability. At the same time, ever-evolving consumer expectations and a surge in sustainability requirements are forcing companies to rethink traditional, siloed processes. Outdated tools can’t keep pace. Brands need real-time data to balance global products and economies of scale with local assortments appealing to consumers and drive competitivity. In today’s climate of complexity and chaos, speed and smart decision-making are the new competitive edge.

Visit Centric Software’s spacious booth #1007 at NRF Asia 2025, to learn about:

  • Centric PLM™ – the leading product lifecycle management solution that serves as the backbone platform to optimize product development from concept through commercialization, realizing up to 50% improvement in productivity and a 60% decrease in time to market.
  • Centric Planning™is an innovative, cloud-native, AI solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance, including SKU optimization, resulting in an up to 110% increase in margins.
  • Centric Pricing & Inventory™leverages AI to drive margins and boost revenues by up to 18% via price and inventory optimization from pre-season to in-season to season completion.
  • Centric Market Intelligence™is an AI-driven platform delivering insights into consumer trends, competitor offers and pricing to boost competitivity and get closer to the consumer, with an up to 12% increase in average initial price point.
  • Centric Visual Boards™ act as a visual pivot table linked to accompanying data to facilitate robust, consumer-right assortments and product offers, drastically cutting down time it takes to create them.
  • Centric PXM™ is AI-powered Product eXperience Management (PXM) including PIM, DAM, content syndication and digital shelf analytics (DSA) to enrich product content at all touch points, transforming consumer brand experience, driving margins and sell-through.

Phoon Huat Pte Ltd., Singapore’s leading supplier of baking ingredients, tools & gourmet foods, identified Centric PXM (formerly Contentserv) as a strategic solution during this event in 2024. “Centric PXM will enable us to streamline product onboarding, accelerate our speed to market, respond faster to customer needs and manage our extensive product portfolio with greater efficiency,” says Swapnil Shah, Head of Consumer Business at Phoon Huat.

Be sure to attend the keynote session with the President of Centric Software, Fabrice Canonge speaking on June 3, from 1:45 p.m. – 2:15 p.m. on Expo Stage 3, with a talk titled: “Maximizing Profitability Amid Tariffs and Disruptions: From Product Concept to Commercialization.”

“Retail and manufacturing companies in Asia are facing immense disruption—everything from economic and regulatory uncertainty to consumer and sustainability demands,” says Canonge. “Centric Software’s AI-powered, end-to-end concept-to-commercialization solutions empower companies to respond faster and smarter, fueling innovation, protecting margin and delivering customer-centric assortments with confidence.”

The Centric Software team of experts will be on hand to answer any questions. Attendees can reserve a 1:1 and a personalized demo with specialists in fashion, retail, manufacturing, footwear, food & beverage, grocery and cosmetics to explore how Centric Software solutions drive agility and profitability for over 18,000+ brands globally.

Centric Software® (centricsoftware.com)

From its headquarters in Silicon Valley, Centric Software provides an innovative and AI-enabled product concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. As experts in fashion, luxury, footwear, outdoor, home, cosmetics & personal care as well as multi-category retail, Centric Software delivers best-of-breed solutions to plan, design, develop, source, comply, buy, make, price, allocate, market, sell and replenish products.

  • Centric PLM™, the leading PLM solution for fashion, outdoor, footwear and private label, optimizes product execution from ideation to development, sourcing and manufacture, realizing up to 50% improvement in productivity and a 60% decrease in time to market.
  • Centric Planning™ is an innovative, cloud-native, AI solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance, including SKU optimization, resulting in an up to 110% increase in margins.
  • Centric Pricing & Inventory™ leverages AI to drive margins and boost revenues by up to 18% via price and inventory optimization from pre-season to in-season to season completion.
  • Centric Market Intelligence™ is an AI-driven platform delivering insights into consumer trends, competitor offers and pricing to boost competitivity and get closer to the consumer, with an up to 12% increase in average initial price point.
  • Centric Visual Boards™ pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers, dramatically decreasing assortment development cycle time.
  • Centric PXM™, AI-powered product experience management (PXM) encompasses PIM, DAM, content syndication and digital shelf analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins.

Centric Software’s market-driven solutions have the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition, appearing regularly in world-leading analyst reports and research.

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