AI Across Product Concept to Commercialization

AI Across Product Concept to Commercialization Hero

Some brands can respond to a market shift in weeks. Most take months. The difference isn't effort, it's how connected their decisions are across the product lifecycle.

Tariffs move. Costs move. What customers want moves faster than either. The brands closing that gap aren't working harder, they're removing the friction between sourcing, planning and design so those decisions stop happening one at a time.

That's where AI actually earns its place, not as a feature bolted onto the process, but as the thing that closes the distance between a signal and a decision. It only works if the data behind it is connected and the model making the call can be trusted.

This session brings three perspectives into one conversation: Infosys on what's actually changing in the market, Anthropic on what it takes to trust the model behind the decision, and Centric what it takes to connect the product data underneath it. Together, a live look at how connected data shortens the distance from concept to commercialization.

What You’ll Learn:

  • How AI accelerates faster decisions from concept through commercialization

  • Why it is the foundation for successful AI initiatives

  • Where AI delivers results across merchandising, design, product development, sourcing and supply chain

  • How connected workflows reduce manual work and improve cross-functional collaboration

  • What brands do today to improve speed to market while preparing for what comes next in AI

Speakers

Eric Symon | VP of Sales, Americas, Centric Software
Joel Alpert | Associate Partner, Consumer, Retail & Logistics, Infosys
Gyuri Papp | Principal Engineer, AI, Centric Software
Sarah Greenwood | Principal Product Manager for AI, Centric Software

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