08/11/2019
End Buying and Merchandising Headaches with Centric’s Digital Buying Board
Right now, Product teams, Buyers, Merchandisers and Retail Wholesalers are managing billions of dollars’ worth of products with paper boards, cutouts, spreadsheets and Powerpoints. Tasks eventually get done, but this traditional way of working is rife with error, time consuming, results in a lot of rework every time a change is made and, the most worrying, does not necessarily provide the information and feedback needed to maximize retail assortment value. In short, you are underselling! Trying to understand the positioning of new collections, product families, selling points and unique features, materials, colors, sizes, pricing and product visuals is difficult when data is scattered across multiple points, constantly changing and decidedly in a non-visual format. Spreadsheets lack any visual context, which means endless flicking back and forth to look at images and memorizing codes in order to make critical decisions. How do teams ensure product assortments will fulfill the financial targets without the ability to quickly visualize different product mixes, give feedback early on, or try to make decisions with insufficient reporting, analytics and business intelligence? There has to be a better way! And there is! Here are five ways the Buying Board maximizes sales for collections!
