American Textile

American Textile Elevates Efficiency and Profitability with Centric PLM Streamlining Product Development and Optimizing Costing

Hear how Patrick Seiffert, Senior VP of Marketing & Product Development & Nancy Zimmerman, VP of Product Development at American Textile, transformed their product development processes with Centric PLM™. By transitioning from manual, disconnected processes to a centralized integrated platform, American Textile is setting the stage to streamline product development, enhance collaboration and improve cost management.

United States
Home & Furniture

Challenges

  • Managing 2,000+ active SKUs across multiple retailers, each with unique requirements.

  • Relying on manual, analog processes (Word documents and emails) for product specifications.

  • Lack of visibility into material usage, preventing SKU consolidation and cost optimization.

  • Struggling to accurately track costing and margins, impacting profitability.

  • Seeking a PLM system to centralize data, streamline workflows and improve vendor collaboration.

Results

  • Digitized and centralized product specifications, reducing reliance on Word documents and emails.

  • Vendors now access detailed, closed tech packs in Centric PLM, ensuring accurate costing.

  • SKU rationalization and platforming improved margin visibility and reduced unnecessary inventory.

  • Automated workflows eliminated manual data entry and streamlined approvals.

  • Real-time insights allow smarter sourcing decisions, increasing profitability.

  • Seamlessly integrated with ERP and inventory systems, ensuring smooth data flow across teams.

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