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March 11th, 2026

Zalando Selects Centric Software to Underpin Strategic Scaling and Innovation

“Centric Software’s deep experience in the fashion industry, combined with a strong and intuitive user interface, modular architecture and a proven track record with other leading retailers, was the differentiating factor.”

— Frederic Teufel

Commercial Director Private Label at Zalando

Europe’s leading online multi-brand fashion destination adopts Centric PLM to improve time to market, increase transparency and enable better cross-functional collaboration across its private label brands

CAMPBELL, Calif., March 12, 2026 – Centric Software® is pleased to announce that Zalando, a leading meeting point for people and lifestyle brands in Europe, has selected Centric PLM™ to enable the strategic scaling of their private label brands. Centric Software delivers innovative, integrated, end-to-end AI-powered enterprise solutions to develop products from concept to commercialization. Fashion, luxury, footwear, outdoor, home, cosmetics & personal care as well as multi-category retail brands, retailers and manufacturers plan, design, develop, source, comply, buy, make, price, allocate, assort, sell and replenish products to achieve strategic and operational digital transformation goals.

Founded in 2008 and headquartered in Berlin, Germany, Zalando is a place where more than 50 million people come to shop fashion and lifestyle each year; a place where thousands of brands are connected to customers across Europe, from global fashion players to local heroes and beauty specialists. By connecting these diverse brands on a single platform supported by Europe’s largest logistics network for fashion and lifestyle, Zalando is building a comprehensive ecosystem for fashion and lifestyle e-commerce. Zalando offers a diverse assortment across fashion, footwear, accessories and beauty, combining well-known global brands, local designers and own private labels to meet a wide range of consumer needs and preferences across 26 markets.

Faced with industry-wide challenges—ranging from increasingly complex supply chains, sustainability-related demands and heightened expectations for transparency—Zalando recognized the need for a centralized, future-ready PLM solution to support its private label business.

“For our private label, we work with a variety of manufacturing partners and suppliers globally,” explains Frederic Teufel, Commercial Director Private Label at Zalando. “Managing our private label brands across various product categories and sourcing regions—including steering the manufacturing partners—presents challenges in consistency, speed and coordination. The goal for our PLM project is to harmonize processes, streamline communication and create a single source of truth across all teams.”

Following careful evaluation of various options, Zalando selected Centric PLM due to its seamless integration capability with Zalando’s existing internal systems. The system’s powerful out-of-the-box functionality was a decisive factor, ensuring rapid implementation and minimizing the need for time-intensive, custom configurations. “Centric Software’s deep experience in the fashion industry, combined with a strong and intuitive user interface, modular architecture and a proven track record with other leading retailers, was the differentiating factor,” shares Teufel.

“We’re thrilled to welcome such an iconic fashion and lifestyle company to the Centric family,” says Fabrice Canonge, CEO of Centric Software. “Centric PLM will act as a digital interface for Zalando’s private labels, improving transparency and driving their wider digital transformation goals.”

Learn more about Centric Software

About Zalando

Founded in Berlin in 2008, Zalando is Europe’s leading online multi-brand fashion destination. We are building a pan-European ecosystem for fashion and lifestyle e-commerce, along two growth vectors: Business-to-Consumer (B2C) and Business-to-Business (B2B). In B2C, our two brands Zalando and ABOUT YOU, provide an inspiring, high-quality multi-brand shopping experience for fashion and lifestyle products reaching more than 61 million active customers across 29 markets. In B2B, we offer a unique e-commerce operating system with ZEOS, Tradebyte and SCAYLE, leveraging our logistics infrastructure, software, and service capabilities to support brands and retailers in managing and scaling their entire e-commerce business, across Europe.

For further information, please visit: corporate.zalando.com/en

Centric Software® (centricsoftware.com)

From its headquarters in Silicon Valley, Centric Software provides an innovative and AI-enabled product concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. As experts in fashion, luxury, footwear, outdoor, home, cosmetics & personal care as well as multi-category retail, Centric Software delivers best-of-breed solutions to plan, design, develop, source, comply, buy, make, price, allocate, sell and replenish products.

  • Centric PLM™,the leading PLM solution for fashion, outdoor, footwear and private label, optimizes product execution from ideation to development, sourcing and manufacture, realizing up to 50% improvement in productivity and a 60% decrease in time to market.
  • Centric Planning™ is an innovative, cloud-native, AI solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance, including SKU optimization, resulting in an up to 110% increase in margins.
  • Centric Pricing & Inventory™ leverages AI to drive margins and boost revenues by up to 18% via price and inventory optimization from pre-season to in-season to season completion.
  • Centric Market Intelligence™ is an AI-driven platform delivering insights into consumer trends, competitor offers and pricing to boost competitively and get closer to the consumer, driving up to a 12% increase in average initial price point.
  • Centric Visual Boards™ pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers, dramatically decreasing assortment development cycle time.
  • Centric PXM™, AI-powered product experience management (PXM) encompasses PIM, DAM, content syndication and digital shelf analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins.

Centric Software’s market-driven solutions have the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition, appearing regularly in world-leading analyst reports and research.

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