October 15, 2026
PM-International Partners with Centric Software to Scale Global Growth and Accelerate Innovation
Centric PLM provides the scalable, future-ready foundation we need to manage increasing product complexity and regulatory demands. This collaboration will empower our teams to work more efficiently, enhance data accuracy and bring high-quality products to market faster.
— Markus Herrmann
Director Product Development at PM International
Science-driven supplements leader selects Centric PLM to streamline formulation management, enhance product specification control and improve labeling processes.
CAMPBELL, Calif., October 15, 2026 – Centric Software® is pleased to announce that PM-International, a rapidly-growing global leader in nutritional supplements, has selected Centric PLM™ to transform its operations, centralize product data and set the stage for global growth. Centric Software delivers innovative, integrated, end-to-end AI-powered enterprise solutions to take products from concept to commercialization.
Food & beverage, cosmetics & personal care, grocery and multi-category retail teams can plan, design, develop, formulate, source, comply, buy, make, price, allocate, assort, sell and replenish products to achieve strategic and operational digital transformation goals.
Founded in 1993, PM-International is a science-driven company best known for its FitLine brand, offering a wide range of nutritional supplements, energy products and functional foods. With revenues exceeding €3 billion and operations spanning in more than 45 different countries, the company has experienced rapid and sustained growth, supported by its global R&D hub in Luxembourg and extensive network of external manufacturing partners.
As PM-International expanded globally, its legacy systems and fragmented processes struggled to keep pace with the globalized demand of a growing multi-billion Euro company. The R&D, Regulatory Affairs and Compliance teams were in need to combine formulations and specifications into one unified solution.
“We reached a point where our existing systems could no longer keep up with our growth, the increasing regulatory complexity across markets or the scale of our operations,” says Markus Herrmann, Director Product Development at PM-International. “We were actively looking for an innovative, scalable platform to centralize product data, streamline workflows and connect teams globally.”
PM-International selected Centric PLM for its easy configuration and advanced formulation and packaging capabilities, along with its adaptable cloud-based architecture. The platform provides a future-ready foundation to navigate regulatory complexity, reinforce rapid expansion and manage increasing product sophistication.
“Centric PLM stood out for its intuitive navigation and smooth user interface compared to legacy systems,” says Markus Herrmann. “With a proven track record replacing legacy systems, strong customer references and deep expertise in regulatory complexity, Centric Software is the right partner to drive our next phase of growth.”
With Centric PLM, PM-International will establish a single source of truth for product development, enabling more efficient formulation management, product specification control and labeling processes. The initial rollout will focus on core R&D, with plans to expand into cross-functional collaboration, process management and enterprise integrations.
By centralizing product data and connecting teams, PM-International expects to accelerate time-to-market, increase R&D productivity, reduce manual compliance effort and improve data accuracy and traceability across its global operations.“ Centric PLM gives us the flexibility and scalability to sustain our global growth,” adds Markus Herrmann. “It establishes a strong digital foundation for our R&D, compliance and product development strategy.”
“PM-International’s decision or replacing its legacy PDM system with Centric PLM highlights the critical role of connected product data, workflows and teams in driving innovation and global growth,” says Fabrice Canonge, CEO of Centric Software. “We’re excited to partner with PM-International as they advance their digital transformation and scale their product development capabilities.”
Learn more about Centric Software
Request a DemoPLM-International (www.pm-international.com)
About PM-International:
Since 1993, PM-International develops and distributes a premium range of scientifically formulated products for health, fitness and beauty under its FitLine® brand – many of which have a patented technology.
More than 1 billion FitLine® products have been sold worldwide. Strategically directed from their International Headquarters in Schengen, Luxembourg, the family business distributes its products from over 45 subsidiaries on 6 continents which are led by three continental Headquarters in Germany, Singapore, and the United States of America.
The exclusive Nutrient Transport Concept (NTC®) represents the company's core competency and over 30 years of experience in product development: it delivers the nutrients when they are needed and where they are needed – to the cellular level, from inside and outside. To guarantee a continuous high product quality, the products are regularly and independently tested by ELAB Analytics GmbH. Via the QR code on the packaging, consumers can directly review information about the analysis. We believe that PM-International is still the only company that offers this level of transparency.
More than 1,000 top athletes from over 85 disciplines and 40 nations trust in FitLine products. FitLine is the official supplier of numerous sports organizations and national teams, such as the ATP Tour for men's elite tennis, the German Ice Hockey Federation (DEB), the Austrian Ski Association (ÖSV), the German Cycling federation, the Italian Basketball Federation (FIP), the Korean Wrestling Federation (KWF), and many others, with some of them for more than 25 years.
Further information can be found under: www.pm-international.com
Centric Software® (centricsoftware.com)
From its headquarters in Silicon Valley, Centric Software provides the market-leading AI-enabled product lifecycle management platform for food & beverage manufacturers, grocery, brands and multi-category retailers. As experts in all fast-moving consumer goods, Centric Software delivers best-of-breed solutions to design, develop, source, comply, buy, make, package, assort, market and sell products. Centric Software solutions optimize the product portfolio, harmonize product offers and streamline product development by speeding time to market and innovation while enhancing quality control and ensuring regulatory compliance.
Centric PLM™ features integrated industry best practices and innovative, AI-enabled capabilities tailored specifically for food and beverage manufacturers, retailers and food service providers. Seamlessly manage the overall product lifecycle, from initial concept and formula development to packaging, quality, supplier collaboration, nutritional labeling, production, SKU rationalization and beyond. Results include up to a 50% improvement in productivity and a 60% decrease in time to market.
Centric Visual Boards™ are a visually oriented product portfolio optimization tool. A singular accessible workspace pulls in real-time data and imagery from multiple business systems. It is a new, visual way of working to ensure robust, consumer-right product offers, dramatically decreasing assortment development cycle time.
Centric PXM™ AI-powered Product Experience Management encompasses PIM, DAM, content syndication and Digital Shelf Analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins.
Centric Software’s market-driven solutions have the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition, appearing regularly in world-leading analyst reports and research.