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June 24th, 2019

Peak Performance to Scale New Heights with Centric PLM

Pek Performance-Centric PLM

CAMPBELL, Calif., 25 June, 2019 – Peak Performance, the outdoor and sports fashion brand based in Sweden, has selected Centric Software’s Product Lifecycle Management (PLM) solution. Centric Software provides the most innovative enterprise solutions to fashion, retail, footwear, outdoor, luxury and consumer goods companies to achieve strategic and operational digital transformation goals.

Peak Performance was founded by a group of talented skiers in the mountain village of Åre, Sweden, in 1986. Initially just making skiwear for themselves and their friends, their technical and high-quality gear for outdoor adventures took off. Peak Performance is now a successful global brand that also makes clothing for other outdoor activities such as running, golf and hiking as well as casualwear for the urban environment.

Faced with data management and communication challenges that came with growth, Peak Performance decided to search for a PLM solution.

“We want to give our teams a more modern, simplified and collaborative way to work on assortments,” explains Nikol Rakic, Sourcing and Production Director at Peak Performance. “With the right PLM solution in place, everyone can meet in the solution and make the right decisions at the right time, together.”

Peak Performance found the solution they were searching for in Centric 8 PLM.

As Rakic says, “Centric PLM’s user interface, technology readiness and apps felt further ahead compared to other players. We also knew that we would benefit from great project support from the Centric team once we got on board and started the work.”

“Centric PLM is a crucial tool for us that will be a major contributor to our growth and international expansion strategy. It will help us significantly improve our time to market as we will be able to make more qualified and faster decisions.”

“We are very happy to welcome our latest partner in the outdoor clothing industry and our 12th customer in the Nordics, Peak Performance,” says Chris Groves, President and CEO of Centric Software. “Peak Performance is evolving rapidly into new markets, and we are looking forward to partnering with them on their strong digital foundation that will carry them into the future.”

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Peak Performance (

Where mountains touch the sky and water reaches land is where we live, create and dream. Our love for the great outdoors and leading an active life has been our main inspiration since 1986. Peak Performance, established with a passion in Åre, Sweden. Be adventurous.

Centric Software (

From its headquarters in Silicon Valley, Centric Software provides a Digital Transformation Platform for the most prestigious names in fashion, retail, footwear, luxury, outdoor and consumer goods. Centric’s flagship Product Lifecycle Management (PLM) platform, Centric 8, delivers enterprise-class merchandise planning, product development, sourcing, quality and collection management functionality tailored for fast-moving consumer industries. Centric SMB provides innovative PLM technology and key industry learnings for emerging brands. Centric Visual Innovation Platform (VIP) offers a fully visual, transformative experience via large touch-screens and mobile devices, revolutionizing group decision making and creative collaboration while dramatically condensing time to market and product innovation. Centric Software is majority-owned by Dassault Systèmes (Euronext Paris: #13065, DSY.PA), the world leader in 3D design software, 3D Digital Mock Up and PLM solutions. Centric Software has received multiple industry awards and recognition, including being named by Red Herring to its Top 100 Global list in 2013, 2015 and 2016.  Centric also received various excellence awards from Frost & Sullivan in 2012, 2016 and 2018.

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