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April 7th, 2026

Namyang International Selects Centric Market Intelligence to Strengthen Competitive Product Proposals

“With Centric Market Intelligence, Namyang International aims to analyze the global fashion market faster and more efficiently and strengthen trend-aligned R&D proposals.”

— Sandra Yun

Global Sales Director at Namyang International

Global OEM/ODM strengthens market-driven product development for global customers

CAMPBELL, Calif., April 8, 2026 – Namyang International has selected Centric Market Intelligence™ to strengthen trend-driven product proposals for global fashion brands. Centric Software® delivers innovative, integrated, end-to-end AI-powered enterprise solutions to take products from concept to commercialization. Fashion, luxury, footwear, outdoor, home, cosmetics & personal care as well as multi-category retail teams can plan, design, develop, source, comply, buy, make, price, allocate, assort, sell and replenish products to achieve strategic and operational digital transformation goals.

Founded in 1985, Namyang International is an apparel OEM/ODM partner for major global fashion brands and retailers. Focused on womenswear and menswear, it combines market insight, R&D capabilities and an annual production capacity of 75 million garments to develop competitive fashion products. It collaborates with a global production network that includes key manufacturing bases in Vietnam and the Philippines.

Namyang International is focusing on stronger product proposal capabilities based on global trends and market data, as well as expanded R&D competitiveness. As Namyang also serves as a product development partner by providing market analysis, material development and design proposals for its brand and retailer partners, it needs to improve speed in responding to market changes. “For an OEM/ODM company, competitiveness no longer depends on capacity, but on how quickly market trends can be translated into relevant product proposals for clients,” says Sandra Yun, Global Sales Director at Namyang International.

Prior to selecting Centric Market Intelligence, Namyang International tracked trends and competitors through manual research across global retail and brand sites. “Our teams were reviewing competitor products, analyzing purchased physical samples and consolidating findings in spreadsheets and slide presentations to support R&D and design proposals,” says Yun. The process was time-consuming and costly, and relied more on individual research than on a structured approach to market data analysis.

Namyang International selected Centric Market Intelligence for its ability to provide timely market insight through fashion-specific AI algorithms, real-time competitor and pricing analysis and market data visualization. The solution will serve as a core market analysis tool for R&D and design teams, as well as the global sales team, during the product development stage when preparing proposals for customers.

Namyang International expects to use Centric Market Intelligence’s competitive and trend insights to guide design direction, identify whitespace opportunities and develop more data-driven product development strategies. “Market data is a key asset for OEM/ODM companies proposing competitive products to customers,” says Yun. “With Centric Market Intelligence, Namyang International aims to analyze the global fashion market faster and more efficiently and strengthen trend-aligned R&D proposals.”

“As manufacturers evolve into more strategic product development partners, access to timely market insight becomes a competitive advantage,” says Fabrice Canonge, CEO of Centric Software. “We are proud to enable Namyang International to bring more value to its brand partners and respond faster to shifts in market trends.”

Learn more about Centric Software

Namyang International (www.namyang-intl.com) 

Founded in 1985, Namyang International is an OEM/ODM partner for leading global fashion brands and retailers. By combining market trend insight, R&D capabilities and an annual production capacity of 75 million garments, the company delivers competitive fashion products tailored to customer needs.

Centric Software® (centricsoftware.com)

From its headquarters in Silicon Valley, Centric Software provides an innovative and AI-enabled product concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. As experts in fashion, luxury, footwear, outdoor, home, cosmetics & personal care as well as multi-category retail, Centric Software delivers best-of-breed solutions to plan, design, develop, source, comply, buy, make, price, allocate, sell and replenish products.

  • Centric PLM™,the leading PLM solution for fashion, outdoor, footwear and private label, optimizes product execution from ideation to development, sourcing and manufacture, realizing up to 50% improvement in productivity and a 60% decrease in time to market.
  • Centric Planning™ is an innovative, cloud-native, AI solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance, including SKU optimization, resulting in an up to 110% increase in margins.
  • Centric Pricing & Inventory™ leverages AI to drive margins and boost revenues by up to 18% via price and inventory optimization from pre-season to in-season to season completion.
  • Centric Market Intelligence™ is an AI-driven platform delivering insights into consumer trends, competitor offers and pricing to boost competitively and get closer to the consumer, driving up to a 12% increase in average initial price point.
  • Centric Visual Boards™ pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers, dramatically decreasing assortment development cycle time.
  • Centric PXM™, AI-powered product experience management (PXM) encompasses PIM, DAM, content syndication and digital shelf analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins.

Centric Software’s market-driven solutions have the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition, appearing regularly in world-leading analyst reports and research.

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