Maison RMI Eliminates 80 Hours of Manual Work Monthly With Centric Planning & Pricing

Vietnam-based multi-brand retailer successfully implements Centric Planning & Pricing on schedule and within budget, creating a scalable foundation for future brand rollouts

CAMPBELL, Calif., September 1, 2026 – Centric Software® is pleased to announce that Maison Retail Management International (Maison RMI) has gone live with Centric Planning & Pricing™ to modernize allocation and replenishment across its growing portfolio of international fashion brands. Centric Software delivers innovative, integrated, end-to-end AI-powered enterprise solutions to take products from concept to commercialization. Fashion, luxury, footwear, outdoor, home, cosmetics & personal care as well as multi-category retail teams can plan, design, develop, source, comply, buy, make, price, allocate, assort, sell and replenish products to achieve strategic and operational digital transformation goals.

Maison RMI is a leading fashion distributor and retailer in Vietnam. Founded in 2002 and headquartered in Ho Chi Minh City, the company brings more than 25 international brands such as Charles & Keith, MLB, Pedro, Urban Revivo and FILA to consumers across Vietnam and Cambodia, spanning fashion, footwear, cosmetics and lifestyle categories.

As Maison RMI expanded its brand portfolio and store network to more than 200 locations, merchandise planning became increasingly complex. Each replenishment cycle required teams to manually extract, consolidate and cleanse data across multiple systems before making commercial decisions.

Since go-live, Maison RMI has eliminated approximately 20 hours of manual work per person each month across 4 merchandisers in managing Charles & Keith, resulting in about 80 hours of time saved monthly. “These time savings will continue to grow as we adopt more functionality and roll out Centric Planning & Pricing across additional brands,” says Pierre-Antoine Brun, Chief Operating Officer, Maison RMI. “We have already achieved significant efficiencies in replenishment and parts of the store-to-store transfer process, with further gains expected as we expand automation to distribution center pullback and enterprise resource planning execution.” The team has also reduced spreadsheet-based work for replenishment and store-to-store planning by roughly 80%.

Maison RMI selected Charles & Keith as the pilot brand to roll out Centric Planning & Pricing, beginning with the Allocation & Replenishment module to establish a best-practice model that can scale across its portfolio. Inventory, transaction and product data that once took hours to extract, cleanse and validate manually is now delivered automatically each day before the team begins work.

“Our objective was not to change the buying logic, but to make it more systematic and remove manual work from the process,” says Brun. “The data is available earlier, and planners no longer start the day crunching data or checking whether it is accurate. They can focus on making the right commercial decisions.”

“The implementation was delivered on schedule, within budget and beyond the original scope,” says Brun. “Because the project progressed efficiently, we saved 19% of our implementation budget and redirected those funds toward additional functionality and our next brand deployments.”

Maison RMI is now scaling a repeatable planning model across its wider portfolio and plans to roll out Centric Planning & Pricing to additional brands, including Pedro, Birkenstock and SKECHERS.

“Maison RMI’s go-live reflects how digital transformation should work: start with a clear, achievable milestone and build a foundation that scales across an entire brand portfolio,” says Fabrice Canonge, CEO of Centric Software. “We look forward to continuing this partnership as Maison RMI expands Centric Planning & Pricing across its brands in Vietnam and Cambodia.”

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