September 17, 2026
DOUGLAS Group Selects Centric Software to Accelerate Corporate Brands Innovation
Centric PLM stood out for its ability to combine supplier collaboration, compliance management and end-to-end traceability within a single platform.
— Lena Krömer
SVP Corporate Brands at DOUGLAS Group
Europe’s leading premium beauty retailer centralizes and governs product information, strengthens supplier collaboration and streamline regulatory compliance across its Corporate Brands business with Centric PLM.
CAMPBELL, Calif., September 17, 2026 – Centric Software® is pleased to announce that DOUGLAS Group, Europe’s leading omnichannel premium beauty retailer, has selected Centric PLM™ to modernize and scale its Corporate Brands product development ecosystem as part of its enterprise-wide digital transformation strategy focused on innovation. Centric Software delivers innovative, integrated, end-to-end AI-powered enterprise solutions to take products from concept to commercialization. Food & beverage, cosmetics & personal care, grocery and multi-category retail teams can plan, design, develop, formulate, source, comply, buy, make, price, allocate, assort, sell and replenish products to achieve strategic and operational digital transformation goals.
Headquartered in Düsseldorf, Germany, the DOUGLAS Group is Europe’s leading omnichannel premium beauty destination. Through its commercial brands DOUGLAS, NOCIBÉ, Parfumdreams and Niche Beauty, the Group offers unparalleled access to beauty customers across Europe via its online platforms and around 1,970 stores across 22 countries. The DOUGLAS Group is a trusted partner for leading global beauty brands and one of the most important players in the European beauty market. Its Corporate Brands business represents a strategically important part of the Group’s portfolio.
As DOUGLAS Group's Corporate Brands business evolved, the increasing scale and complexity of product development highlighted opportunities to streamline manual processes across internal teams, supplier networks and regulatory stakeholders. Product information, approvals and documentation were distributed across multiple processes, making visibility, traceability and standardization difficult to maintain at scale. Growing regulatory requirements and supplier collaboration challenges underscored the need for a more structured approach to compliance and product development.
"As our Corporate Brands business continued to grow, we recognized the need for greater transparency, consistency and control across our product development processes. Our priority was to find a scalable PLM platform that could centralize product information, strengthen regulatory compliance and establish a foundation for future growth while transforming fragmented processes into a connected and collaborative product development ecosystem," says Lena Krömer, SVP Corporate Brands at DOUGLAS Group.
After evaluating several solutions, DOUGLAS Group selected Centric PLM for its deep cosmetics and personal care expertise, proven Corporate Brands capabilities and robust Product Information File (PIF), regulatory compliance and workflow governance functionality. Centric PLM’s end-to-end product lifecycle management capabilities, combined with its intuitive and highly configurable platform, further differentiated the solution. valantic was selected as the implementation partner, bringing technological expertise and industry know-how to deliver a seamless deployment, streamline processes and reinforce collaboration.
"Centric PLM stood out for its ability to combine supplier collaboration, compliance management and end-to-end traceability within a single platform. It provides the scalability, visibility and single source of truth we need to accelerate innovation and enable the continued growth of our Corporate Brands business”, continues Lena Krömer, SVP Corporate Brands at DOUGLAS Group.
With Centric PLM, DOUGLAS Group expects to speed time to market for its Corporate Brands products, strengthen supplier relationships and improve visibility across innovation workflows while enhancing compliance and regulatory governance through centralized product information.
We are proud to partner with DOUGLAS Group and valantic on this strategic initiative," says Fabrice Canonge, CEO at Centric Software. "By combining deep cosmetics and personal care expertise with advanced regulatory capabilities, Centric PLM provides DOUGLAS Group with the foundation to streamline product development, strengthen compliance and accelerate Corporate Brands innovation. We look forward to supporting the company's next phase of growth."
Learn more about Centric solutions.
Request a DemoDOUGLAS Group (https://douglas.group/en/)
The DOUGLAS Group, with its commercial brands DOUGLAS, NOCIBÉ, Parfumdreams and Niche Beauty, is the number one omnichannel premium beauty destination in Europe. Offering a unique assortment online and in around 1,970 stores, the Group is the partner of choice for leading beauty brands and provides customers with a premium selection of fragrances, skincare, makeup, haircare, accessories and beauty services. The company’s Corporate Brands business is a strategically important part of its portfolio, complementing the assortment across all categories. In the financial year 2024/25, the DOUGLAS Group generated sales of €4.58 billion.
Centric Software® (centricsoftware.com)
From its headquarters in Silicon Valley, Centric Software provides an innovative and AI-enabled product concept-to-commercialization platform for cosmetics & personal care manufacturers, brands and multi-category retailers. As experts in all fast-moving consumer goods, Centric Software delivers best-of-breed solutions to design, develop, source, comply, buy, make, package, price, allocate, market and sell products. Centric solutions optimize the product portfolio, harmonize product offers and streamline product development by speeding time to market and innovation while enhancing quality control and ensuring regulatory compliance.
Centric PLM™ features integrated industry best practices and innovative, AI-enabled capabilities tailored specifically for cosmetics & personal care manufacturers and retailers. Seamlessly manage the overall product lifecycle, from initial concept and formula development to packaging, quality, supplier collaboration, labeling, production, SKU rationalization and beyond. Results include up to a 50% improvement in productivity and a 60% decrease in time to market.
Centric Visual Boards™ are a visually oriented product portfolio optimization tool. A singular accessible workspace pulls in real-time data and imagery from multiple business systems. It is a new, visual way of working to ensure robust, consumer-right product offers, dramatically decreasing assortment development cycle time.
Centric Market Intelligence™ is an AI-driven platform delivering insights into consumer trends, competitor offers and pricing to boost competitivity and get closer to the consumer, with an up to 12% increase in average initial price point.
Centric PXM™, AI-powered product experience management encompasses PIM, DAM, content syndication and digital shelf analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins.
Centric Software’s market-driven solutions have the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition, appearing regularly in world-leading analyst reports and research.