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Fax: 1 408 377 3002

September 2nd, 2019

Centric SMB Selected by ThirdLove

ThirdLove-Centric PLM

CAMPBELL, Calif., 3 September, 2019 –Centric Software’s cloud-based Product Lifecycle Management (PLM) solution for emerging enterprises, Centric SMB, has been selected by ThirdLove, the direct-to-consumer women’s intimates brand. Centric Software provides the most innovative enterprise solutions to fashion, retail, footwear, outdoor, luxury and consumer goods companies to achieve strategic and operational digital transformation goals.

Available on a subscription basis (SaaS), Centric SMB is designed to speed product development, optimize product costs and increase brand responsiveness. With access to the same proven technologies and industry know how as big players, successful emerging brands can set the foundation for future growth.

“ThirdLove is growing rapidly with 78 sizes in core styles, which requires our teams to handle an expanding amount of complex product data.  As such, we have to be extremely precise in everything we do, from tech pack creation to grading to data management,” explains Marcus Chung, VP Manufacturing and Supply Chain at ThirdLove. “Centric’s PLM solution will help us maintain that level of accuracy in new styles we bring to market while investing in foundational systems and processes to continue to grow efficiently.”

“We are very happy that ThirdLove has chosen to partner with us,” says Chris Groves, President and CEO of Centric Software. “ThirdLove is an innovative and inclusive company that is growing at an impressive rate and we are delighted to partner with them in their success.”


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Centric Software (

From its headquarters in Silicon Valley, Centric Software provides a Digital Transformation Platform for the most prestigious names in fashion, retail, footwear, luxury, outdoor and consumer goods. Centric’s flagship Product Lifecycle Management (PLM) platform, Centric 8, delivers enterprise-class merchandise planning, product development, sourcing, quality and collection management functionality tailored for fast-moving consumer industries. Centric SMB provides innovative PLM technology and key industry learnings for emerging brands. Centric Visual Innovation Platform (VIP) offers a fully visual, transformative experience via large touch-screens and mobile devices, revolutionizing group decision making and creative collaboration while dramatically condensing time to market and product innovation. Centric Software is majority-owned by Dassault Systèmes (Euronext Paris: #13065, DSY.PA), the world leader in 3D design software, 3D Digital Mock Up and PLM solutions. Centric Software has received multiple industry awards and recognition, including being named by Red Herring to its Top 100 Global list in 2013, 2015 and 2016. Centric also received various excellence awards from Frost & Sullivan in 2012, 2016 and 2018.


Centric is a registered trademark of Centric Software. All other brands and product names may be trademarks of their respective owners.

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