July 1, 2026
Brenntag Standardizes Formulation and Compliance Across European Food & Nutrition Operations with Centric PLM
Having a single platform for formulas, compliance data and client briefs has eliminated fragmented coordination and significantly improved visibility, control and collaboration.
— Maria Sarandeva
PLM Project Lead at Brenntag Food & Nutrition
Leading specialty ingredients distributor enhances consistency, strengthens compliance and accelerates innovation with a single source of truth
CAMPBELL, Calif., July 1, 2026 – Centric Software® is pleased to announce that Brenntag, the global market leader in chemical and ingredients distribution, has successfully deployed Centric PLM™ to unify product development, improve data consistency and strengthen regulatory compliance in its Food & Nutrition business unit. Centric Software delivers innovative, integrated, end-to-end AI-powered enterprise solutions to take products from concept to commercialization. Food & beverage, cosmetics & personal care, grocery and multi-category retail teams can plan, design, develop, formulate, source, comply, buy, make, price, allocate, assort, sell and replenish products to achieve strategic and operational digital transformation goals.
Headquartered in Essen, Germany, Brenntag is the global market leader in chemicals and ingredients distribution with more than 17,300 employees worldwide and a network of about 600 sites in more than 70 countries. With two global divisions, Brenntag Essentials and Brenntag Specialties, it provides a broad portfolio of industrial and specialty chemicals and ingredients along with tailor-made application, marketing and supply chain solutions, technical and formulation support, comprehensive regulatory know-how and digital solutions for a wide range of industries.
With approximately 30 laboratories across Europe and teams spanning product managers, formulators, quality specialists, regulatory affairs and compliance experts, Brenntag Food & Nutrition manages a complex product portfolio that demands precision, traceability and regulatory compliance across multiple markets. Previously, formulation, product development and product declaration were managed using spreadsheets, disconnected systems and manual workflows, resulting in inefficiencies and limiting scalability across regions.
“Product declaration, one of the most complex activities in the industry, was being managed manually for each market, creating duplication, inconsistency and a heavy manual workload ,” says Maria Sarandeva, PLM Project Lead at Brenntag Food & Nutrition.
Brenntag selected Centric PLM as the operational backbone for product development across Europe, requiring a single source of truth for master data management within its Food & Nutrition business unit to ensure regulatory compliance across regions.
“We needed a holistic PLM solution to harmonize data and workflows, increase agility and deliver on our brand promise of quality and compliance,” says Sarandeva. “Centric PLM’s integrations with FoodChain ID and Salesforce were critical to our decision.”
Brenntag recently went live with Centric PLM on time and on budget, achieving immediate gains across product management, formulation, regulatory affairs, compliance and quality.
“Centric PLM has transformed how we manage product development across our application centers,” says Sarandeva. “Having a single platform for formulas, compliance data and client briefs has eliminated fragmented coordination and significantly improved visibility, control and collaboration.”
The integration of FoodChain ID within Centric PLM enables automated compliance analysis, reducing time and eliminating steps. “Now, formulators receive compliance feedback directly in their workflow, eliminating the need to manually consult external tools or databases,” Sarandeva explains.
Document generation has also been standardized. Technical Data Sheets and product documentation are now produced consistently from Centric PLM data using predefined templates configured in collaboration with the Brenntag team.
“Brenntag’s successful Centric PLM deployment underscores the power of a single source of truth for product development for food & beverage companies,” says Fabrice Canonge, CEO of Centric Software. “The platform is strengthening compliance, improving consistency and enabling faster innovation across their European operations.”
Learn more about Centric solutions.
Request a DemoBrenntag (www.brenntag.com)
Brenntag is the global market leader in chemicals and ingredients distribution. The company holds a central role in connecting customers and suppliers of the chemical industry. Headquartered in Essen, Germany, Brenntag has more than 18,100 employees worldwide and operates a network of about 600 sites in 70 countries. In 2024, Brenntag generated sales of 16.2 billion EUR. The two global divisions, Brenntag Essentials and Brenntag Specialties, provide a diversified and broad portfolio of industrial and specialty chemicals and ingredients as well as tailor-made application, marketing and supply chain solutions, technical and formulation support, comprehensive regulatory know-how, and digital solutions for a wide range of industries. Brenntag pursues an ambitious sustainability agenda and is committed to sustainable solutions in its own sector and the industries served. Brenntag shares have been listed at the Frankfurt Stock Exchange since 2010, in the DAX since September 2021. In addition, the Brenntag SE shares are listed in the DAX 30 ESG and DAX ESG Target.
Centric Software® (centricsoftware.com)
From its headquarters in Silicon Valley, Centric Software provides the market-leading AI-enabled product lifecycle management platform for food & beverage manufacturers, grocery, brands and multi-category retailers. As experts in all fast-moving consumer goods, Centric Software delivers best-of-breed solutions to design, develop, source, comply, buy, make, package, assort, market and sell products. Centric Software solutions optimize the product portfolio, harmonize product offers and streamline product development by speeding time to market and innovation while enhancing quality control and ensuring regulatory compliance.
Centric PLM™ features integrated industry best practices and innovative, AI-enabled capabilities tailored specifically for food and beverage manufacturers, retailers and food service providers. Seamlessly manage the overall product lifecycle, from initial concept and formula development to packaging, quality, supplier collaboration, nutritional labeling, production, SKU rationalization and beyond. Results include up to a 50% improvement in productivity and a 60% decrease in time to market.
Centric Visual Boards™ are a visually oriented product portfolio optimization tool. A singular accessible workspace pulls in real-time data and imagery from multiple business systems. It is a new, visual way of working to ensure robust, consumer-right product offers, dramatically decreasing assortment development cycle time.
Centric PXM™ AI-powered Product Experience Management encompasses PIM, DAM, content syndication and Digital Shelf Analytics (DSA) to optimize the product commercialization lifecycle resulting in a transformed brand experience. Increase sales channels, boost sell through and drive margins.
Centric Software’s market-driven solutions have the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition, appearing regularly in world-leading analyst reports and research.