Connect Product, Planning and Pricing Decisions Before They Lock Hero

Connect Product, Planning and Pricing Decisions Before They Lock


The shift to concurrent commercialization

Online

November 18, 2026

1:00 PM EST

REGISTER NOW

Consumer goods companies are managing more complex assortments, volatile costs and sourcing conditions and faster shifts in demand. But while the market moves continuously, many operating models still move from one function and decision to the next.

That disconnect has a business cost. Decisions happen too late, margin gets lost between functions and disconnected product data creates more risk as complexity grows.

Join Centric Software® for a 45-minute webinar exploring the shift from sequential to concurrent commercializationand what it means for senior leaders across product development, merchandising, planning, sourcing and supply chain.

In this webinar, discover:

  • Why traditional operating models struggle to keep pace with market complexity

  • Where disconnected decisions put margin and inventory at risk

  • How concurrent commercialization connects decisions across the product lifecycle

  • The five foundations of concurrent commercialization, including trusted data, connected decisions and AI

  • How connected commercialization improves margin, inventory, speed and agility

  • How Centric Software connects decisions from concept to commercialization

Discover what changes when product, planning and commercial decisions move together and the operating model can respond as continuously as the market does.

Who should attend: C-suite executives and senior leaders across product development, merchandising, planning, sourcing and supply chain.