Product Matching Software
Compare Equivalent Products Across Competitors with AI-Powered Precision
Match exact products across the entire retail market at 99% or higher accuracy with AI-powered image recognition technology.
Discover overlapping assortments and their price points in real time.
Gain actionable insight into when and how to make price changes to drive sell through and protect margins.

Leverage machine learning image recognition technology to effectively match exact products across retailers
More shoppers are now comparatively buying products, and multi-brand retailers need to understand which exact items overlap with competitors and at what price they are sold at. This is an impossible task done manually. Products and prices are changing too often, and basing pricing and discounting strategies on data that isn’t accurate can quickly lead to costly mistakes that erode profit. Centric Market Intelligence does it for you, with a product matching software it's easy to match items at scale like a human would, with 99%+ precision rate. Leverage this data for smart decision making.
Request a Demo
Trusted by the world’s top brands:
Discover the exclusivity of your assortment
What is the overall percent of your assortment that overlaps a competitors’ whether at category, subcategory or brand level?
A product matching software uncovers the product strategies of your competitors and to drive strategic decisions for business growth, enabling teams to offer unique value over other multi-brand retailers.
Request a Demo
Understand your product offering
How many exclusive collections are in your assortment compared to competitors? Assess where you need to offer more value to consumers.
Identify overlapping SKUs
Learn when and which products where added to a competitor collection and track their pricing over time to identify exactly which products to discount.
Pinpoint opportunities
Equip merchandisers and buyers with the right knowledge when negotiating with brands to secure exclusive collections or lines.
Keep on top of price changes for exact SKUs
Identify at a brand and product level the exact price of what your competitors are selling matched items for. And out of your overlapping assortment how much of that you are pricing competitively.
Know when to pull back on discounting and when to match competitor offers.

Discover your price positioning
Quickly gauge if you are pricing at a higher, lower or exact price point against competitors, and which categories and brands are affected most.
Track in real time
Product matching software tracks matched SKUs and gain a clear view over identical assortments and the wider competitor landscape.
Drive pricing decisions
Take decisive action to stay competitive and know when to adjust your pricing strategies to tempt consumers and drive margin.
20,000+ Brands are brought to market with Centric Software
I had an 'aha' moment when I saw the visualisation of the data. I thought, 'Oh, yes, that's what we've been missing!
We were aiming for #1 and we felt that Centric was the market leader by a long shot in comparison to the others.

Lindex Ramps Up Competitive Pricing and Assortment Optimisation Capabilities with Centric Market Intelligence
If you don’t have the data, it’s a little bit of a guessing game. What we really needed was a lot more data in order to base our decisions on facts and not feelings.
Reliable Data you can trust
Build strong data foundations to accurately benchmark against competitors

Data crawled every single day
Our data is updated every 12-24 hours.

Crawled intra daily during peak periods
Supports busy shopping periods like Black Friday and Cyber Monday.

High-quality data transparency
Each and every product is verifiable back to the source.

99%+ high-precision accuracy
Image recognition technology that matches products across colour variations.