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26 February, 2024

SNS Boosts Food R&D Agility with Centric PLM

Leading compound seasonings company collaborates with Centric Software to digitally transform R&D, reducing product development cycle time by 38%

CAMPBELL, Calif., February 27, 2024 – Centric Software® is delighted to announce the release of a success story about its customer, SNS Foods. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, buy, make, price, allocate, sell and replenish products such as fashion, outdoor, luxury, multi-category retail, grocery, food & beverage, cosmetics & personal care and consumer electronics to achieve strategic and operational digital transformation goals.

Founded in Chengdu in 2007, SNS specializes in developing compound food seasonings for major catering and restaurant chain clients, and adheres to the concept of ‘Safe, Natural and Savory’. SNS undertakes over 700 R&D and application projects annually, with a product range exceeding 4,000, and caters to more than 6,000 clients.

Ms. Zhang Min, Co-Founder and General Manager of SNS, explains that the company was facing the ‘Three Many’ challenge of “many projects, many products, many customers”.

“The high demand from our customers for ‘fast and precise responses’ has increased year by year,” she says. “This complexity makes our existing workflow difficult to cope with. We need a software solution to handle these tasks, which is why we initiated a PLM project.“

“In order to better serve catering chain enterprises, it is crucial to build an agile R&D system. Specifically, we need to capture market demands with agility and be able to precisely and quickly transform customer requirements into a product.”

SNS selected Centric PLM™, impressed by Centric Software’s dedicated team, mature software, professionalism, profound understanding of the industry and core values of customer satisfaction. SNS has been collaborating with Centric since 2021 and has completed two phases of the PLM project implementation.

Mr. Luo Zhiyan, CIO at SNS, states, “I will use three phrases to summarize the cooperation between Centric and us: 1. stable software platform, 2. strong and professional team, and 3. excellent customer service.”

“Currently, there are two quantifiable achievements from the PLM project,” he adds. “Firstly, our product development cycle time has been shortened by 38%; secondly, a product quotation can be completely accomplished within one day.”

With Centric PLM in place, SNS’s collaborative efficiency has significantly improved, and the goals of ‘digital R&D’ and ‘agile R&D’ have been widely achieved.

“We are delighted to collaborate with SNS, and our partnership has created a benchmark case for digitalizing R&D in the food industry,” says Fabrice Canonge, President of Centric Software. “We look forward to working further with the SNS team as they strive for continuous optimization, innovation and expansion, ultimately realizing end-to-end digitization across the entire value chain.”

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SNS ( Chengdu SNS Biotechnology Co., Ltd. (SNS) was jointly established in Chengdu in 2007 by the founders, Mr. Zhu Junsong and Mrs. Zhang Min. With a background in the food industry, they have adhered to the original intention of ‘Safe, Natural and Savory’. After years of development, SNS has become a leading enterprise in compound seasonings for the catering industry, serving numerous well-known restaurant chain enterprises such as Haidilao, Dalongyi and Xiaolongkan. SNS undertakes over 700 R&D and application projects annually, with a product range exceeding 4,000, and caters to more than 6,000 clients.

Centric Software® (

Silicon Valley-based Centric Software provides an innovative product concept-to-customer platform for producers, brands and retailers of all sizes in the food & beverage industry, food service and grocery retail sectors. Centric Software works closely with customers to achieve more efficient project management and safer product development, execute a competitive retail and product strategy, increase agility, speed time to market and get closer to consumers, resulting in maximized revenues and margins.

All solutions are highly configurable and built hand-in-hand with market-leading companies:

  • Centric PLM™ streamlines product development, procurement, formulation, specification management, regulatory compliance, nutrition, quality assurance, packaging & artwork proofing, sustainability and product portfolio management.
  • Centric Visual Boards™ improves team collaboration and optimizes range category management to get closer to consumers, be more competitive.
  • Centric Planning™ delivers best-in-class, easy-to-use and visually driven financial, merchandise and product portfolio planning as well as store & vendor forecasting for seamless and fast, pre- and in-season execution.
  • Centric Pricing and Inventory™ leverages AI to drive margin and revenue improvement by influencing demand via price and inventory optimization.
  • Centric Market Intelligence™ is a market insights platform for data-informed decision-making on competitor offers and pricing. Provides consumer trends and buying behavior as well.

Centric Software proudly maintains a 100% go-live rate. Awarded for excellence by Just Food 3 times, by Frost & Sullivan several times and the recipient of many other regional accolades, Centric Software is proud to provide the best solution, backed by the best team and to partner with the best customers.

Centric Software is a subsidiary of Dassault Systèmes (Euronext Paris: #13065, DSY.PA), the world leader in 3D design software, 3D digital mock-up and PLM solutions.

Centric Software is a registered trademark of Centric Software, Inc. in the US and other countries. Centric PLM, Centric Planning, Centric Pricing & Inventory, Centric Market Intelligence and Centric Visual Boards are Trademarks of Centric Software, Inc. All third-party trademarks are trademarks of their respective owners.

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