23 September, 2014

Happychic Group Selects Centric Software PLM For Jules, Brice, Bizzbee Brands

LOS GATOS, Calif., Tuesday, September 23, 2014 –

Happychic Group, a French multichannel fashion firm and owner of the Jules, Brice and Bizzbee brands, has selected Centric Software, Inc., to provide its product lifecycle management (PLM) software.

Happychic, a leading men’s ready-to-wear company, will use the Centric 8 PLM software for retail, apparel, footwear, luxury and consumer goods to improve visibility and increase efficiency as it continues its fast-paced growth. The company opens an average of 40 retail stores and adds 400 employees each year, and plans to grow internationally, according to Gauthier Watrelot, CEO.

“The Centric PLM solution will allow Happychic to bring more fashion, faster, to the market,” says Watrelot. With Centric 8, Happychic will replace myriad spreadsheets and a full day of meetings each week, he says, and will be able to rely on a “single version of the truth” about each product. “For a company that sells two products every second, worldwide, this means extraordinary increases in productivity.”

Watrelot also expects to realize benefits in reduction of low-value, administrative tasks and data entry, and a decrease in the number iterations required for samples and prototypes.

Happychic selected Centric because it is easy to use, visually attractive and flexible, according to Watrelot. “The Centric 8 PLM solution will be able to support the continuous changes Happychic makes between collections each season.” The company also cited Centric’s industry references and expertise of the staff.

“Centric 8 will help Happychic to continue to realize its mission – ‘to turn fashion into an inspiring, festive experience’ – in the most productive, effective manner possible,” says Chris Groves, president and CEO of Centric. “With Centric’s Agile Deployment, Happychic can start generating benefits almost as quickly as it sells new products. We hope the company’s users find our solution inspiring and festive, too.”

Happychic Group (www.happychicgroup.com)
Founded in 2009, Happychic Group is a French multichannel fashion firm. Brands of the French men’s ready-to-wear company include Bizzbee, Brice and Jules. Based in Roubaix, France, Happychic operates 650 stores in 14 countries, and employs 4,000.

Centric Software, Inc. (www.centricsoftware.com)
Centric Software is a leading provider of product lifecycle management (PLM) software for retail, apparel, footwear, luxury and consumer goods companies. The Centric 8 PLM suite delivers easy-to-use functionality to manage critical, inseparable business processes, including product development, sourcing, business planning, quality management and collection management. Centric 8 implements and delivers value rapidly using an Agile Deployment methodology. Centric received the Frost & Sullivan 2012 Global Product Differentiation Excellence Award in Retail, Fashion and Apparel Product Lifecycle Management (PLM). Red Herring named Centric to its North America and Global Top 100 lists for 2013. WhichPLM recognized Centric as the overall PLM market leader for fashion in its 2012-2013 Annual Review.

Centric is a registered trademark of Centric Software. All other brands and product names may be trademarks of their respective owners.