

shares Justine.
Gymshark’s winning strategy:
Starts Global Analysis for new Digital Transformation solution (PLM) in January 2020
Conducts training, testing and implementation of Centric PLM™ 100% remotely in just 4 months
Remote communication and sharing of product-related data becomes seamless, so human error is reduced
Standard operating procedures (SOPs) completely re-mapped across departments to align with their digitally-native, remote workforce
Teams collaborate within the same platform, from anywhere in the world, thanks to all data being within one ‘single source of truth’
The business operates in a fully agile way – if something is missing or miscommunicated, it’s instantly flagged within PLM
