655 Campbell Technology Parkway,
Suite 200
Campbell, CA 95008 USA

Phone: +1 408 574 7802
Fax: 1 408 377 3002

arena Expedites Time-to-Market with Centric PLM for Swimwear Innovation

Swimwear brand arena accelerates time-to-market and empowers product innovation, cross-departmental collaboration and sustainability efforts with Centric PLM.


“ Ten [or even] eight years ago, we were not able to bring new textile products to the market in less than 18 months. Today, we can run capsule collections, flash collections, in a matter of 6 months, sometimes even in 3 months. ” — Giuseppe Musciacchio, Deputy CEO


  • Difficult to manage 10,000 different SKUs
  • Unable to launch new products in less than 18 months
  • Hard to develop 1,000 products each season in each category
  • Trouble staying ahead of new trends
  • Cumbersome management of information across platforms


  • Release capsule collections in 3-6 months
  • Stay on top of trends with speedier time to market
  • One source of truth for all departments
  • Less margin for errors
  • Fast integration with ERP and PIM
  • Easy management of sustainability certifications

Discover how to accelerate innovation and business growth in your outdoor or sports business now. Learn how in just 60 minutes.

Request a demo

Learn more

View all references