Centric Software recognized for pricing lifecycle optimization across base pricing, promotions and markdowns
CAMPBELL, Calif., February 3, 2026 – Centric Software® today announced that it has been named a Leader in the latest IDC MarketScape: Worldwide Retail Price Optimization Solutions 2025–2026 Vendor Assessment. Centric Software delivers innovative, integrated, end-to-end AI-powered enterprise solutions to take products from concept to commercialization. Fashion, luxury, footwear, outdoor, home, cosmetics and personal care, as well as multi-category retail companies, can plan, design, develop, source, comply, buy, make, price, allocate, assort, sell and replenish products to achieve strategic and operational digital transformation goals.
The IDC MarketScape evaluates vendors based on their capabilities and strategies for delivering price optimization and management solutions that drive margin, revenue and sell-through for brands and retailers.
According to IDC, price optimization has become a critical investment area for retailers as pricing volatility, competitive pressure and margin erosion intensify across global markets. The report highlights the growing importance of AI-driven pricing solutions that enable retailers to manage pricing decisions at scale across the full product pricing lifecycle.
IDC positioned Centric Software as a Leader based on its evaluation of Centric Pricing & Inventory™, Centric’s AI-powered solution for retail price optimization and management. The solution empowers pricing decisions across all major stages of the pricing lifecycle, including initial price setting, in-season promotions and end-of-season markdowns, with a strong emphasis on automation, analytics and scenario planning.
In the report, IDC highlights Centric solution’s ability to deliver elevated pricing performance, particularly in markdown optimization, as well as its use of AI and market analytics to predict demand, optimize price points and respond dynamically to changing market conditions. IDC also notes Centric’s scenario planning capabilities, which enable retailers to test pricing strategies and assess potential impacts on key performance indicators before execution.
Purpose-Built for Retail Pricing Complexity
Centric Software targets the unique challenges faced by the retail sector with AI-powered price management and inventory optimization capabilities, empowering brands and retailers to set pricing strategies, protect margins and stay competitive amid rising tariffs, cost pressures and market volatility.
IDC further points to the highly visual, AI-powered interface of Centric Pricing & Inventory solution, which enables retailers to monitor pricing and inventory performance in near real time across the product lifecycle. The study also recognizes Centric Software’s strong customer relationships and performance model, highlighting its collaborative approach to onboarding, training and ongoing engagement as a differentiator for retailers operating in fast-moving, short life cycle categories.
Building on its leadership in retail price optimization, Centric Software continues to evolve its broader approach to price management by connecting pricing and inventory optimization with the entire Centric solution suite – PLM, planning, market intelligence and PXM – into one single platform.
Customers are already seeing measurable results with Centric Pricing & Inventory. “Thanks to Centric’s AI automation tools, the markdowns happen sooner and in smaller increments. This results in a flatter reduction curve and in the end, a better margin in terms of the entire lifecycle of the product. In many cases, we also get better turnover,” says Josef-Bernd Oswald, Product and Merchandise Manager at Leder & Schuh Group (LSAG).
“Being named a Leader in the IDC MarketScape for worldwide retail price optimization solutions is a strong validation of the value retailers are achieving with Centric Pricing & Inventory,” said Fabrice Canonge, CEO of Centric Software. “As pricing complexity increases and margins come under pressure, retailers need AI-powered solutions that bring speed, transparency and control to pricing decisions across the entire product lifecycle.”
Download the IDC MarketScape study
Centric Software® (centricsoftware.com)
Desde su sede en Silicon Valley, Centric Software ofrece una innovadora plataforma basada en IA de concepto a comercialización de productos para Retailers, marcas y fabricantes de todo tamaño. Como expertos en moda, lujo, calzado, exteriores, hogar, cosmética y cuidado personal, y Retail multicategoría, Centric Software brinda las mejores soluciones de su clase para planificar, diseñar, desarrollar, abastecer, cumplir, comprar, fabricar, fijar precios, asignar, vender y reponer productos.
Las soluciones de Centric Software impulsadas por el mercado tienen el mayor índice de adopción de usuario, de satisfacción del cliente y el tiempo de valor más rápido de la industria. Centric Software ha recibido múltiples premios y reconocimientos del sector, y aparece regularmente en los principales informes e investigaciones de analistas de todo el mundo.