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5 février, 2014

ApparelNews: GERMAN DENIM BRAND MUSTANG TAPS CENTRIC FOR PLM

ApparelNews: GERMAN DENIM BRAND MUSTANG TAPS CENTRIC FOR PLM

CAMPBELL, Calif. Wednesday, February 05, 2014 –
German denim brand Mustang Jeans has selected Los Gatos, Calif.–based Centric Software Inc. for its new product lifecycle management system.

The men’s and women’s jeans brand will implement Centric 8 PLM throughout its entire collection, as well as Centric’s patent-pending Collection Book for the Fashion iPad App, which helps companies connect to the PLM solution through mobile devices.

Founded in 1932, Mustang specializes in denim and corduroy jeans and holds the license for the Bogner Jeans and Sansibar Denim denim.

“We are and always have been pioneers—not just in the field of denim but also with regards to innovation and cutting-edge technology,” said Dietmar Axt, Mustang’s chief executive officer. “This characteristic is part of our longstanding, proven company philosophy.”

Mustang selected the Web-based PLM solution to help “support ambitious company growth goals,” said Mustang Project Manager Julia Einsiedler in a statement.

“Centric offers a purely Web-based solution, excellent mobile technology and deep industry expertise in its team,” she said.

Mustang is Centric’s first customer in Germany. The Centric 8 PLM solution will help the company “achieve greater alignment between Centric’s development and buying teams in Germany and its agents and suppliers in Asia,” said Centric CEO and President Chris Groves.

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