14 January, 2021

Helly Hansen Boosts Product Innovation with the Power Of 3D

Fast-growing outdoor brand Helly Hansen once struggled with data management, visibility and version control across multiple software platforms. When the Helly Hansen group acquired MUSTO in 2018, integrating a new brand brought additional challenges. However, with innovative digital solutions provided by Centric’s Outdoor PLM and 3D technology, Helly Hansen has been able to harmonize data […]

Full Article

27 January, 2020


Camaïeu was struggling to manage standardization and collaboration across global teams. Adding to the layers of complexity was a staggering 900 stores across Europe, Africa and the Middle East serving 37 million customers worldwide.   Excel spreadsheets were common within the organisation, and Camaïeu wanted to introduce Centric PLM to replace this outdated way of […]

Full Article

7 January, 2020

Deuter Fuels Faster Decision Making with Centric Software

Deuter, leading German producer of backpacks, sleeping bags and outdoor accessories, was experiencing a lack of transparency and coordination across global internal teams as well as with their manufacturer in Vietnam. Increasing numbers of complex, technical products as well as information scattered across different documents and offline materials added more layers of unnecessary complexity to […]

Full Article

30 December, 2019

MAXRIENY drives multi-brand & multi-business strategy with Centric PLM

CC Universe, parent company of MAXRIENY, was already on a path to digitalization. However, processes were managed using separate systems and offline data, making it difficult to track R&D and production progress. Unclear job duties and business processes led to inefficient communication and difficulties with inter-departmental cooperation. With unsystematically managed brand resources and manual reports, […]

Full Article

24 October, 2019

Mystery Ranch Builds Framework for Growth with Centric PLM

Mystery Ranch is a growing business that sells to both professional and consumer markets, and customers are involved in challenging activities where lives can depend on the quality and durability of equipment. To make backpacks that meet their high standards, Mystery Ranch needed a PLM solution that could handle a wide variety of product information, […]

Full Article

22 October, 2019

Studio F Powers Phenomenal Growth with Centric PLM

Like any brand with international ambitions, Studio F needs to launch products on the market at an increasingly rapid pace to compete with the global fashion giants. It was impossible to increase speed and agility using their previous proprietary solution, which lacked transparency and effective communication capabilities. Seeking more control and consistency in order to […]

Full Article

Older Posts