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October 16th, 2023

Decathlon Teams up with Centric Software

World’s largest sports retailer partners with PLM market leader for product innovation & impact

CAMPBELL, Calif., October 16, 2023Centric Software®, the Product Lifecycle Management (PLM) market leader is thrilled to announce that DECATHLON, world’s largest sports retailer has selected Centric PLM  and Centric Visual Boards to boost digital transformation. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, price and sell products such as apparel, fashion, footwear, sporting goods, home, consumer electronics, cosmetics, food & beverage and luxury to achieve strategic and operational digital transformation goals.

DECATHLON sought an extended technology solution to support innovation and impact initiatives while driving value for all product lines from apparel and footwear to sports equipment.  Of particular importance to DECATHLON is end-to-end digital product creation via 3D design and development as well as an enhanced visual experience.

Centric Software’s vision, innovation, expertise and global support were key factors in DECATHLON’s choice of technology partner. 

Learn more about Centric solutions.

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About Decathlon (

DECATHLON is a leading company in the sports market, with two activities: the design of sports products and their distribution online and in stores. With 330 points of sale in France and 1,700 internationally, DECATHLON and its teams are driven by a sole purpose: “To be useful to people and their planet”, working with a continued ambition since 1976: “To make the pleasure and benefits of sport sustainably accessible to the many”.

Centric Software® (

From its headquarters in Silicon Valley, Centric Software provides an innovative and AI-enabled product concept-to-replenishment platform for retailers, brands and manufacturers of all sizes. As experts in fashion, luxury, footwear, outdoor, home and related goods like cosmetics & personal care as well as multi-category retail, Centric Software delivers best-of-breed solutions to plan, design, develop, source, buy, make, price, allocate, sell and replenish products.

  • Centric PLM™, the leading PLM solution for fashion, outdoor, footwear and private label, optimizes product execution from ideation to development, sourcing and manufacture, realizing up to 50% improvement in productivity and a 60% decrease in time to market.
  • Centric Planning™ is an innovative, cloud-native, AI solution delivering end-to-end planning capabilities to maximize retail and wholesale business performance, including SKU optimization, resulting in an up to 110% increase in margins.
  • Centric Pricing & Inventory™ leverages AI to drive margins and boost revenues by up to 18% via price and inventory optimization from pre-season to in-season to season completion.
  • Centric Market Intelligence™ is an AI-driven platform giving insights into consumer trends, competitor offers and pricing to boost competitively and get closer to the consumer, with an up to 12% increase in average initial price point.
  • Centric Visual Boards™ pivot actionable data in a visual-first orientation to ensure robust, consumer-right assortments and product offers, dramatically decreasing assortment development cycle time.

Centric Software’s market-driven, best-of-breed solutions have the highest user adoption rate, customer satisfaction rate and fastest time to value in the industry. Centric Software has received multiple industry awards and recognition, appearing regularly in world-leading analyst reports and research.

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